We drive growth by taking an audience-first, data-driven approach.
Full-funnel capabilities
Our expertise spans all campaign types, providing you with an integrated partner who can understand the big picture and effectively drill down to the finite details.
How we do it
To achieve desired results, each step in the process is as important as the next, which is why we only offer a full-service solution.
Strategic Media Planning
Built on a foundation of defined campaign inputs and creative asset alignment, we develop an audience-first data-driven strategy. All media types are considered from digital to traditional, allowing the opportunity to generate the greatest return on your investment.
Buying & Activation
Upon approval of the campaign strategy, we develop the media recommendation by piecing together the components of the strategy. When applicable, our negotiations bring you the best rates and added-value placements. After the media recommendation is approved, we ensure you are well informed about the creative needs, review creative concepts, set up a technical backend, and traffic the creative.
Management & Optimization
Our campaigns are powered by Datorama, a data aggregator and visualization tool to manage and report on media campaigns effectively. Your dedicated campaign manager will actively optimize every part of your campaign, including targeting, tactics, partners, budget, and creative.
Reporting & Analytics
We ensure you are informed of campaign progress and effectiveness with status meetings and briefing emails. Each campaign is wrapped with a comprehensive presentation that covers campaign highlights, key takeaways, and more!
Media Accounting
While our primary goal is to drive results, ensuring your media is paid for on time and that you only pay for what has been delivered is just as important. From reconciling auto-charges to paying media partners directly, our system streamlines this mundane task.
Our media toolkit
We use a variety of tools and tactics to most effectively reach your target audience.
Numbers people who value growth, integrity, excellence, and flow
Where data meets creativity and experience, that is where our team thrives. We bring years of experience, continuing education, and a passion for amplifying our clients’ positive impact to each campaign.
This campaign demonstrated to our key internal stakeholders that by taking a chance on creative that breaks through the noise and combining it with thoughtful targeted media, you can deliver on your business goals.
In less than a year, Growth Marketing Werks’ audit and implementation drove significant performance gains—including a 1,214% increase in conversion rate, a 7% reduction in CPA, and a 7x return on ad spend.
The campaigns Growth Marketing Werks ran increased our MQLs by 85%, SQLs by 141%, and ARR bookings by 179% — a resounding success.
